Whether you are a content marketer, an author or in charge of marketing strategy for your business, you have to see social media marketing as a major part of your marketing strategy. You need to make sure that you are … Continue reading →
In a world where there is so much marketing noise, the importance of branding cannot be underestimated. Branding is one of the most important aspects of any business. It doesn’t matter how big or small your business is or whether you … Continue reading →
Every day we hear that if you want to make it as a content marketer, you need to become an expert in your niche. That is true. How can you write about something if you are not an expert at … Continue reading →
Although a Unique Selling Proposition (USP) is a real old-school term used by marketers and advertisers, it is still needed in today’s world of content marketing. What is a Unique Selling Proposition? Entrepreneur describes the Unique Selling Proposition as The … Continue reading →
For a long time now the buzzword in marketing has been social media and it is still one of the best ways to build your brand. Whether you are an online marketer or have a flower shop, social media has … Continue reading →
